What's unique about "Fireproof" is it was produced by a church and cost less than $1 million to produce. It's about a firefighter who's great at his job but terrible at his marriage. The story line ia about how he restores his marriage by acting on the principles found in the Bible.
They say the acting is uneven, I suppose because it's so low budget, yet the message comes across. I thought the response from LA Times and NY Times was interesting.
I think what's interesting is with the advent of new technology, the movie industry's cost of entry has dropped dramatically. I think the only way to overcome to so much of the garbage in the Hollywood is to supercede it by producing good, appealing movies outside of Hollywood. This will not only attract customers but cause Hollywood to sit up and take notice.
"I was hoping and praying for at least a Top 10 opening," said Bob Waliszewski, director of Focus on the Family's Plugged In magazine and Web site. "I'm very excited to see it's No. 4.
"It does send a message that there's still pent-up demand for good, wholesome family entertainment."
Even the mainstream media have been forced to add their accolades. The New York Times called Fireproof "a decent attempt to combine faith and storytelling that will certainly register with its target audience."
The Los Angeles Times went so far as to call it "a mainstream relationship flick."
Steven Isaac, who reviewed the movie for Plugged In, said anyone "in the middle of ugly emotions driven by marital neglect, apathy and want, will surely be compelled by Fireproof to … break out the survival gear right away, putting into practice some of the principles they've just seen brought to life."